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Market Analysis - NM Rainforest University Center Seminar

  • Lobo Rainforest 101 Broadway Boulevard Northeast Albuquerque, NM, 87102 United States (map)

An STC.UNM Event.

All great businesses start with an idea: an idea to create something new, serve the world, or solve a problem. But once you have that idea established, how do you effectively transfer it to the market? Learn about the importance of market research by joining Susan Cornelius and the New Mexico Rainforest University Center Program for April's seminar on "Market Analysis."

In this hour-long lecture, you will learn how to clarify value proposition, the art of customer discovery and the value of market analysis in building a successful business

Note: This seminar may be attended in person at the Lobo Rainforest in Albuquerque, NM or online via Zoom by visiting:

Registration is required in order to receive credit for attending the seminar.

Speaker Bio:

Susan Cornelius, Principal, Accelerate2Solutions

Susan Cornelius is the Principal of Accelerate2Solutions, an innovative, small, high tech company focused on creating successful, lean start-ups. Susan has coached more than 71 companies, and created seven start-up companies, ranging from $500M to $150,000, helping them emerge as successful high tech, and life and health sciences companies. Susan brings 30 years of experience in start-ups, mergers, acquisitions, and successful, entrepreneurship in healthcare, research, enterprise software service solutions, medical devices, national defense, and high tech sensing devices for homeland security.

Susan is the site mentor for UNM-Los Alamos. She is available as an interface for any questions and to serve as a connection point for resources related to your entrepreneurial endeavors or training.

Program funded by a grant administered by the Economic Development Administration